Dutch defender and player "Bayer Leverkusen" Jeremy Frimpong has become the face of the sports company New Balance after signing a contract worth 20 million pounds sterling. He has become the European representative of the brand.
According to the terms of the contract, Frimpong will promote merchandise and New Balance apparel for the next several years. According to the footballer, this contract is for him a part and privilege.
"I am proud to be part of the New Balance family. This is a motivation for me and an ambitious stake for the future," noted Frimpong.
It is known that advertising campaigns featuring Frimpong have already been planned for the coming months. It is also known that other footballers are planning to sign contracts with other apparel manufacturers.
